About Brendan

I've spent my career at the intersection of health technology and B2B sales — helping companies turn promising products into predictable revenue engines.

Why I Do This

Health tech founders build incredible products. They solve real problems for hospitals, clinics, insurers, and patients. But too many of them struggle to sell — not because their product isn't good, but because nobody taught them how B2B sales actually works in healthcare.

I bridge that gap. I take the complexity out of enterprise sales and give founders and sales teams a clear, repeatable process to win deals and grow revenue.

What I Bring

Deep experience selling into health systems, payers, and life sciences companies. I've seen what works and what doesn't across hundreds of sales cycles. I know the objections before they come up. I know when a deal is real and when it's just a polite "maybe."

My approach is direct, practical, and built for people who don't have time for theory. We work on your actual deals, your actual calls, your actual pipeline.

The Name

Create Revenue is exactly what we do together. Not "hope for revenue" or "discuss revenue strategy in a workshop." We build the systems, skills, and habits that produce real, measurable growth.